Barron County Tourism

posted May 10, 2017, 4:49 AM by Ryan Quinn
A recent study conducted by Tourism Economics shows the impact of tourism on the Wisconsin’s economy reached $20 billion in 2016, an increase of 3.5 percent from the previous year. 

Travelers to Barron County spent $96.6 million in 2016, down slightly from $97.1 million in 2015. 

Barron County Tourism officials expect an increase for this year’s tourism spending due to a new destination marketing campaign that is focused on the County’s strong agricultural history as well as recent hotel additions in Barron and Rice Lake coupled with new retail developments in Rice Lake and strides made by Barron and Cumberland due to the ongoing Place-making initiatives. 

Statewide, traveler spending generated $1.5 billion in state and local revenue and $1.1 billion in federal taxes.